How to Stop Gaiam Catalogs From Your Mailbox

Why Gaiam Catalogs Keep Arriving

A single yoga mat order can generate mail for years after the fact, and that's the situation behind most requests to stop catalogs from Gaiam. Gaiam sells yoga mats, towels, yoga props and accessories, Pilates and kids-yoga gear, balance ball chairs and standing balance products, strength-training and stability equipment, foam rollers and other recovery items, and meditation seating and accessories — a wide product range built on a single wellness-focused catalog. An order, a catalog request, or an account signup is typically enough to put a name and address on the marketing mailing list, and none of those actions come with a built-in expiration date.

There's no single federal do-not-mail registry the way there's a national Do Not Call list for phone numbers. The FTC's guidance on stopping junk mail is explicit about this: cutting down on mail from one company means contacting that company directly, and cutting down on mail more broadly means separately registering with the mail-industry preference services that participating mailers check before a run goes to print. Those are two different jobs — a request filed only with a preference service won't touch a retailer that isn't enrolled in it, and a request filed only with the retailer won't stop mail from companies that got your name some other way.

Gaiam runs its own customer support operation out of Colorado rather than outsourcing it entirely, which makes a direct request to the company the faster and more reliable of the two tracks. Its Contact Us page lists a phone line and a contact form, alongside FAQs on returns, delivery timing, and account password resets — a general customer-service hub rather than a page built specifically around catalog preferences, which means the removal request needs to say plainly what it's for rather than relying on a dedicated "stop my catalog" button.

How to Opt Out of Gaiam Mail: Step by Step

1. Contact Gaiam directly through the Contact Us page — by phone at 1-877-989-6321 or through the contact form — and ask specifically to be removed from postal catalog and marketing mailings, not just email. Retailers commonly run separate systems for print and email marketing even when both draw from the same customer record, so a message that only mentions email can be closed out without ever touching the print list.

2. Say the request is about the printed catalog specifically. Because Gaiam's contact page is built around general customer service — order status, returns, password resets — rather than a dedicated mailing-preferences form, naming "catalog mailing list removal" directly in the subject or first line helps route it correctly instead of into a general support queue.

3. Give the exact name and mailing address printed on the catalog. Matching happens against the label details, not your account login or the email address you write in from, so leaving that vague or paraphrased is a common reason a suppression request doesn't fully take.

4. Include an order or account number if you have one. A retailer matches a removal request faster against an account identifier than against a name-and-address pair alone, which can return multiple partial matches — or none — if a name was entered slightly differently at checkout.

5. List any address you've moved from in the last year or two. A catalog addressed to a prior residence won't stop because you filed a request from your current one — mailing lists are keyed to the specific address on the label, so note prior addresses in the same message.

6. Register separately with DMAchoice. This won't touch Gaiam's mail specifically — it only affects mailers that participate in the service and check the suppression file before a run goes out — but it's worth doing in the same sitting if the broader goal is a lighter mailbox rather than just fewer yoga and fitness catalogs. Online registration is $8 for ten years; a mailed request is $9.

What Gaiam's Privacy Policy Actually Covers

Before writing in, it's worth reading what Gaiam's own Privacy Policy — the "Privacy Policy" link in the site footer — says about opting out, because it backs up the direct-request route. Its "Opt Out Procedures" section notes that an unsubscribe option appears at the bottom of every Gaiam email, and says that anyone who no longer wants to "receive any form of direct contact from Gaiam," whether "email, discounts, newsletters, or other promotional offers or materials," should contact the company. The policy doesn't name the printed catalog specifically, but promotional materials sent by mail fall inside that wording, and the instruction points to the same place as step 1: the Contact Us channel.

The same policy explains why one order can lead to more than one company's mail. It says Gaiam may share personal information with its Fit for Life, LLC brands, naming Ecom Fitness Platform, LLC, SPRI, and PetWell. If mail from those brands starts arriving after a Gaiam order, name them in the same removal request rather than filing a second one later. Gaiam's footer also lists a separate "Your Privacy Choices" link; if your goal extends beyond the printed catalog to online tracking and data-sharing preferences, that's a second link worth opening. A separate Yoga Studio Privacy Policy covers only the company's Yoga Studio mobile app and the workout data it stores on your device, so it isn't the document to consult for catalog mail.

It's also worth asking directly, in your removal message, whether the request covers Gaiam's email marketing as well as the postal catalog, since a company that treats print and email as separate systems internally may need a separate instruction for each one even when both requests arrive the same day.

What to Expect After You Opt Out

Removal from a single retailer's own list is usually one of the faster junk-mail fixes available, precisely because it's one company's database rather than a chain of brokers and resellers. Even so, the FTC's junk mail guidance notes that mail already in production when a request is filed will typically still arrive, so expect the volume to taper over the next mailing cycle or two rather than stop the moment the request is submitted.

If catalogs are still showing up well past that window, follow up with Gaiam directly and reference the date of your original request along with any order or account number you used. It's also worth revisiting the opt-out after any move, since a new address starts as a blank slate in most retailers' systems even when the old one is fully suppressed. And if the broader goal extends past this one catalog — fewer wellness and fitness mailers generally, less marketing mail from companies with no direct relationship to you — pairing this request with a DMAchoice registration covers a different, complementary slice of the problem: DMAchoice reduces mail from the pool of participating mailers broadly, while the direct Gaiam request addresses this one company's own list specifically. Together they cover more of what actually arrives than either one does alone.

References

• How To Stop Junk Mail — U.S. Federal Trade Commission, on contacting mailers directly and the limits of preference services
• DMAchoice — ANA (Association of National Advertisers) mail preference service, $8 online for ten years
• Gaiam Contact Us — Gaiam's customer support channels for a direct removal request
• Gaiam Privacy Policy — Gaiam's general privacy policy, including its Opt Out Procedures and sharing with Fit for Life brands
• Gaiam Yoga Studio Privacy Policy — the separate policy for Gaiam's Yoga Studio mobile app