https://www.optout.ws/tags/catalog/Recent content in Catalog on OptOut.wsHugo -- gohugo.ioenOptOut.wsWed, 20 May 2026 00:00:00 +0000https://www.optout.ws/post/paperkarma-vs-catalog-choice/Wed, 20 May 2026 00:00:00 +0000https://www.optout.ws/post/paperkarma-vs-catalog-choice/ <h2 id="two-approaches-to-the-same-problem">Two Approaches to the Same Problem</h2> <p>Unwanted catalogs and circulars pile up despite DMA opt-outs for one simple reason: many mailers are not DMA members and are not bound by the DMA preference service. That gap is where PaperKarma and Catalog Choice operate — both tools let you target individual senders that survive the upstream opt-outs.</p> <p>They solve the problem differently. PaperKarma is an app that lets you photograph any piece of mail and submits a removal request on your behalf. Catalog Choice is a nonprofit web database where you search for a mailer by name and log an opt-out. The right tool depends on how you get mail and how much volume you are dealing with.</p>